Ideas



We often say in rehearsal, that “Ideas are cheap.” It’s true. Ideas are a dime a dozen and often don’t amount to much. In art what is more important than any one idea is the execution of the ideas you are working with. A solid simple idea, well worked, can become something profound and valuable. So ideas may be cheap, but they are the seeds that, with proper care, can grow into fruitful trees.

We are constantly engaging with ideas about a wide variety of subjects. The “Ideas” section of siti.org is not just about us sharing our ideas with the world, but where we invite exchange and interaction.

Here you will find, along with blogs and other writing by company members about our work and thinking, links to the various social network sites through which SITI interacts with its extended family and community.